THE BRONX - Nearly 100 lucky Bronx girls have been granted the prom of their dreams.

The Fairy Godmother Initiative hosted a prom dress boutique for the first time in New York, offering high shcoolers a chance to dress their best for free.

The organization only asks that the participating girls pay it forward. They say they want the teenagers to know that there's a bigger purpose than just a free dress.

The event was held at the Bronx Neon on East 161st Street.

For more on the Fairy Godmother Initiative, watch the clip to the left or click News 12 Extra on Optimum TV channel 612.