Bronx entrepreneur says women in business must stay driven and focused

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THE BRONX -

One hardworking Bronx business woman says the key to becoming a successful entrepreneur is to stay driven, focused and consistent.

Erica Villoch is the founder of TaylorsPenny Bling Customs, named after ger twin daughters Taylor and Penelope.

“You have to work, you have to be prepared to endure some type of obstacles that may throw you off,” says Villoch.

Villoch says she is happy to give advice to other women looking to start their own business. 

“I love giving information and being resourceful to other women that are starting in business. I love sharing my story and letting them know that you know I work a 9 to 5 and I’m a mom of twins,” says Villoch. “At one point I was a single mom of twins and I was trying to succeed in my business and what I do.”

Villoch says no matter the circumstance, to be successful you must stay strong.

“I basically told them at a time where I was facing like a divorce and being a single mom and becoming aware that, I didn’t let it knock me down. I kept going and knew that you know this is going to pass and I just continued with business and life. You can’t give up, do not give up,” says Villoch.

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