When a Bronx man with a love for Mexican queso became vegan, he had to figure out how to continue eating his favorite, creating a product.

After working to perfect the perfect vegan queso, Nazario Maisonet locked in a recipe and name for his product.

He calls it “Oh Dip, Que Eso,” which in Spanish means, “what is that.”

"I knew I had something when my oldest son literally said, ‘wow, what is that?’ I said ‘it's queso but it's vegan,’” says Maisonet.

The base of the queso is cashews and spices.

For the past year and a half Maisonet has been making his vegan queso right in this kitchen for his sons and customers mostly in the Bronx and around the tri state. He says he also gets some requests coming in from California.

“This dip means so much to me because it actually tastes good, vegan or not, most of my customers are not vegan,” says Maisonet.

Besides building his dip business, Maisonet has a much bigger goal since the Bronx is listed as the unhealthiest county in the state.

“I want to push it because it's Bronx-made and the Bronx and veganism aren't really synonymous, but I want it to be,” says Maisonet.